Friday, November 30, 2007

The Online Audience

The video I made for NYIP on the recent Photo Contest has passed 2,000 views. It's a strange thing: 100 views a day doesn't seem like very much, until you realize that the Internet is on and available every day, 24 hours. So the first few days, you shrug. A few hundred.

If a video keeps going, however, soon the views are in the thousands. While that won't compare to broadcast audiences, it can be a significant number of people.

So the question becomes: what's the goal? I expect the screening tonight for "12th and 3rd in Brooklyn" will be a medium-sized audience. Is that better? Worse? Just different?

3 comments:

  1. Do you ever get metrics from the Frugal Traveler videos? I'm sure those vids get hundreds of thousands of views, considering their platform, no?

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  2. I've never seen the metrics -- but I assume they're very large. I was thinking more about those videos without a built-in audience, though -- sort of weighing out "let's put it on youtube!" versus the world of film screenings.

    Verdict: screenings sometimes have free beer.

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  3. Yeah, I bet their huge. Interesting that they don't even share those numbers internally. Seems like it would provide you as co-creator valuable feedback.

    You're right though. Some screenings have free beer. Heh. Crazy how that works.

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