Real Fakes

With all the talk of newspapers evolving or vanishing, I think we've missed a key point: reputable newspapers generally put out photographs they can stand behind. There have been plenty of scandals over the years, of course, but that's the point -- if a fake photo runs in a major newspaper, it's a big deal and gets a retraction or correction.

That just won't be the case in pay-per-click driven aggregators.

So what does the future of fakery look like? To consider that, don't think of the photos that will be revealed as fakes amid scandal. Instead, look at the way known fakes are becoming par for the course, greeted only by a shrug.

BOB GELDOF - FURY OVER GELDOF GIRLS' FAKE PHOTO

"Rocker BOB GELDOF's daughters PEACHES and PIXIE are reportedly furious over a new art exhibition which depicts them in a seedy bondage sex pose. In a doctored photograph, the pair are shown tied together by ropes, wearing kinky leather underwear, with their breasts on show."

Drudge smears "joker" Franken with doctored photo

"On May 4, the Drudge Report posted a photo of Minnesota Democrat Al Franken wearing a diaper and bunny ears. As the blog ThinkProgress noted in October 2006, the photo is doctored. Indeed, a spokesman for Franken told the Cincinnati Enquirer at that time that the "picture is a fake.""

Colombo says shelling images 'fake'

"Sri Lanka's military has accused the separatist Liberation Tigers of Tamil Eelam of fabricating images that purported to show the aftermath of a deadly army attack on a hospital in the conflict zone. The photographs, first published on a website, depicted what Tamil separatist sources said was an artillery hit on a makeshift hospital in Mullivaikal on Saturday."